It’s 3 AM. I’m wide awake.I’m touched by infinite intelligence. Ideas pour into your mind like a bright beam from heaven. I grabbed my phone and typed notes in the dark. Afraid I'd lose the magic if I turned on a light. By morning, I had 17 scattered bullet points that made zero sense. What seemed brilliant at 3 AM looked like complete garbage in daylight.A new note on top of the 327 half ass ideas. Sound familiar? Here's the painful truth: You don't have an idea problem. You have an...
12 days ago • 1 min read
Let’s fly to Ibiza. We bring a camera crew. We hire a big ass villa and a catamaran.The production value will be wild.When our clients see this, they throw money at us. This was one of the most embarrassing moments in my launch history.The product was called the Freedom Academy. We lost $20K shooting this thing.The result: $1200 in sales.They say pain is the best teacher.Well, this failed project taught me a lot about how not to launch things.Ever heard of product-market fit? The first time I...
18 days ago • 1 min read
Why lord..?I’m not religious at all. Sometimes, I raise my arms in the sky and ask:Why did you make me fail again? But here’s the thing. Dealing with failure is like training. When you hit the gym once a month, it will take 40 years to look like Arnie.You need to fail fast.Everybody needs a challenge in their lives.As you might know, I’m adding a new layer to my consulting business.Me and my super-talented partner, Vinod, the guy who fell into a pot of code as a child, are going to build A...
20 days ago • 1 min read
An Indie what?Boy, the police is coming for you.No, Mom, I’m not a hacker. I’m going to build and launch software.And your coaching..?I’ll keep launching products for clients.That’s what you get when you explain to your mom what an indie hacker is.My palms are sweaty while typing this. Because once in the open, there’s no way back.The truth is I’m evolving. AI is here to stay. Before you jump up… I’m not becoming an AI influencer.And I will not turn this newsletter into a daily AI news thing,...
21 days ago • 1 min read
"I'll show you how to launch a course, but I'm expensive."What…?That was my reply to my soon-to-be mentor.Up to that point...I hadn’t invested a dime in myself.I thought…I’ll figure it out with YouTube.I was the embodiment of the anti-mentor guy.It took 23 years to discover that I was wrong."F*kc it, let’s go," I said.That was the first time I invested in myself.And I never looked back ever since.The results:* $10M in course sales.* Living on a tropical island.* A thriving Agency.* Proud...
about 1 month ago • 1 min read
Do you see that wall? "Paint it white." My boss yelled at 7 AM. "Is this what will become of my life?" went through my mind while dipping the brush in the bucket. Something snapped. I looked at him. And said: You know what? Fuck this. I quit. Before I knew it, I was on my way back home. A huge smile on my face. Seconds later, I realised what I had done. I quit my job, and now what? Little did I know that 15 years later, I would have my own company, a team of 7 people and $10M in sales in 4...
about 1 month ago • 2 min read
Yo Virg, want to join a hackathon? “You handle marketing, I'll build the app." That was my client, Vinod. The guy is no lightweight. He runs a team of over 100 people, guess what building apps. On the side, he’s building his creator business.We've been chatting about AI and launches for months. If I can launch courses, why not an app?It’s time to put my skills to the test. And you know what…?I’ll take you on the journey with us. I’m not a big build-in public fan. But I thought this is to cool...
about 1 month ago • 2 min read
Do you drag your feet from client to client?Then this is for you.I know how you feel…For years, I worked as a personal trainer in Ibiza.Life was great.I was hanging out with models and superstar soccer players.What’s not to like about that?Well, let me tell you this.There were two reasons why I hated it.First, I created a glorified job for myself.Yeah, I wore the badge of honour of being an entrepreneur.But I was slaving 9-hour days.And I was a sidekick in the world of the wealthy.You know...
about 1 month ago • 1 min read
PLING.The message read:You got mailBack then, I never realised that email would make me wealthy.Now, fast forward; every kid on the block talks about email.A brand new industry emerged for email writers.I know that some of them make six figures.So, if email is that hot, why don’t you take it seriously?I’ll let you in on a little secret.I’ve sold over seven figures of courses by using email.So let’s cut the crap that’s called procrastination.And let’s build an email list.Here’s how you do it…...
about 1 month ago • 1 min read